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Ackert Blog

Which Comes First, Success or Fulfillment?

 

Most of us have it backwards. We tell ourselves some version of this story: “Once I make enough money or find that perfect mate or land that big client, I’ll be happy.” We believe that outer success will naturally lead to personal satisfaction....

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Death of a Sales Pitch

 

I've never much cared for rejection, yet I find myself on both ends of it every day. As a business developer, I am constantly reaching out to prospects and clients with the intention of creating new business opportunities. And as a business...

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Managing Your Business Development Strategy Using Statistics

 

Whether you’re a lawyer, a CPA, an RIA or a startup founder, any professional who is tasked with selling the service they provide has to contend with the opposing forces of developing business and servicing their clients. How do you strike a...

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Four Tips for High-ROI Business Development Coaching and Training

 

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Use the Banana Principle to Improve Business Development Results

 

Most sales people have a traditional sales funnel designed to churn through hundreds of thousands of leads. They start with their total addressable market (TAM), narrow their suspects down to prospects, and convert some percentage of those...

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Applying an Industry Focus to Business Development

 

Consider this: your clients have business problems. And while the legal and financial components to those problems may drive the need for your services, they are not your clients' primary focus. They are the occasional obstacles that can...

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Webinar: The State of CRM at Law Firms (2019)

 

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Webinar: Creating a Sales Culture at the Law Firm

 

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How to Keep (and Impress) Your Clients

 

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Podcast: "The Evolution of CRM and Legal Marketing Technology" with Barry Solomon

 

Join David Ackert as he interviews Barry Solomon, co-founder of InterAction and former CMO of Sidley, in this episode of the Market Leaders Podcast.

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