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Practice Pipeline Blog

Explore new insights on business development from forward-thinking legal marketers.

Building a Bridge Between Lawyers and CRM

Chances are, your firm either has CRM or is considering an implementation in the near future. However, there is a unique paradox at law firms: Oddly, the most effective salespeople (the lawyers) are reluctant to use a sales tool like CRM.

 

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Market Leaders Podcast with Stefanie Marrone of Tarter, Krinsky and Drogin LLP

Episode 28: Helping Lawyers Build a Successful Pipeline

Join David Ackert as he interviews Stefanie Marrone, Director of Business Development and Marketing at Tarter, Krinsky and Drogin LLP.

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Market Leaders Podcast with Jacqueline Madarang of Bradley Arant Boult Cummings LLP

Episode 27: Legal MarTech Trends and Tools

Join David Ackert as he interviews Jacqueline Madarang, Senior Marketing Technology Manager at Bradley.

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Market Leaders Podcast with Jenna Schiappacasse of Rosenberg Martin Greenberg

Episode 26: Coaching Lawyers for BD Success

Join David Ackert as he interviews Jenna Schiappacasse, Director of Marketing and Business Development at Rosenberg Martin Greenberg.

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Market Leaders Podcast with Dave Bruns of Farella, Braun + Martel

Episode 25: Building a Better Marketing Team

Join David Ackert as he interviews Dave BrunsDirector of Client Service at Farella Braun + Martel in this episode of the Market Leaders Podcast.

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Market Leaders Podcast with Jason Miller of Ryan, Swanson & Cleveland, PLLC

Episode 24: Improving Lawyer Engagement in BD

Join David Ackert as he interviews Jason Miller, Director of Marketing & Business Development at Ryan, Swanson & Cleveland in this episode of the Market Leaders Podcast.

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Market Leaders Podcast with Paul Lipton of Rumberger, Kirk & Caldwell

Episode 23: Helping Lawyers See the Bigger Picture

Join David Ackert as he interviews Paul LiptonDirector of Professionalism, Career and Skill Development at Rumberger, Kirk and Caldwell in this episode of the Market Leaders Podcast.

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Business Development for the Introvert

I️ have no qualms about being an introverted person. From an early age, I️ enjoyed being alone, preferring to study, read books and play video games. Life was good.

But things began to change when I️ started taking piano lessons at the age of...

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Market Leaders Podcast with Lindsey McReynolds, Schwabe Williamson & Wyatt

Episode 22: An Industry-Focused Approach to BD

Join David Ackert as he interviews Lindsey McReynolds, Chief Client Relations Officer at Schwabe, Williamson & Wyatt in this episode of the Market Leaders Podcast.

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Market Leaders Podcast with Rachel Silverman, Goodwin Procter LLP

Episode 22: Effective Business Development Planning

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Read Our Case Studies

Our case studies examine current trends in lawyer business development, technology, and coaching. They provide best practices for maximizing the effectiveness of technology rollouts at your firm, increasing lawyer engagement through coaching and accountability, and measuring/improving the ROI of your business development initiatives.

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