Practice Pipeline Blog

Market Leaders Podcast with Linda Fleming, Garvey Schubert Barer

Episode 15: Using Productization and BD Coaching to Advance the Firm

Fleming_BG.pngJoin David Ackert as he interviews Linda Fleming, Director of Marketing and Business Development at Garvey Schubert Barer.

In this episode of the Market Leaders Podcast, David and Linda discuss:

  • How Linda leverages her marketing resources to provide a unique value-add that helps clients in fast-moving industries
  • Her 24-month business development training program and how she measures its success
  • How to help your lawyers find their individual practice niches and “watering holes” where they can effectively develop business that is relevant to their interests
  • The crucial role that external coaching plays in lawyer business development training
  • Linda’s practical approaches for tracking ROI on BD initiatives
Click below to listen to the podcast.

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