<img src="https://secure.leadforensics.com/150258.png" alt="" style="display:none;">

Practice Pipeline Blog

Explore new insights on business development from forward-thinking legal marketers.

Podcast: "The Evolution of the Empowered Legal Marketer" with Ezra Crawford

Join David Ackert as he interviews Ezra Crawford, Senior Director of Practice Group Business Development and Management at Crowell & Morning, in this episode of the Market Leaders Podcast.

 

 

 

Tune in to hear them discuss:

  • How the LMA Professional Advocacy Working Group focuses on raising the stature and profile of marketing and business development professionals within the industry, with lawyers, and with law firm leaders.
  • What marketers can do to showcase the value they bring to the table, as well as earn a strategic seat at that table.
  • How two activities, practicing what you preach and getting closer to the money, will help marketers demonstrate their expertise and earn more recognition in their role.

 


 

Don't miss our past episodes of the Market Leaders Podcast.

Listen to the Market Leaders Podcast

Subscribe to our blog for weekly business development tips for legal marketers.

Read Our Case Studies

Our case studies examine current trends in lawyer business development, technology, and coaching. They provide best practices for maximizing the effectiveness of technology rollouts at your firm, increasing lawyer engagement through coaching and accountability, and measuring/improving the ROI of your business development initiatives.

Read Case Studies

Request a Demo

Practice Pipeline is a simple pipeline management tool that helps busy lawyers pursue new business more efficiently. We're happy to show you a brief demo and answer any questions you may have.

Request a Demo