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Market Leaders Podcast Strategic Planning

Podcast: "Reverse-Engineering Your Strategic Plan" featuring Tim Corcoran

By Aaron Garcia on January, 30 2019

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Aaron Garcia

Aaron Garcia is the Marketing Coordinator at Ackert Inc. Aaron comes from a varied background that has included working as a professional photographer and music producer as well as running an amateur sports team. At Ackert Inc., he is responsible for many processes including marketing campaign execution, video / blog content creation, and graphic & web design. His role also includes product troubleshooting and vendor relations, go-to-market planning and market research. Aaron started his career in eCommerce bicycle retail industry sales, which later led him down the marketing path. During his role at an industry-leading retailer he was instrumental in a large-scale rebranding initiative. He managed and executed product photography for the company as well as a wide variety of original content including video, blog and social. His efforts contributed to unprecedented growth in the company during his role. Aaron holds a BA in Economics and Administrative Studies from University of California, Riverside.

Join David Ackert as he interviews Tim Corcoran, Principal of Corcoran Consulting Group on this episode of the Market Leaders Podcast.

 

Tune in to hear them discuss:

  • Tim's methodology that unites firm strategy with data-driven decision-making
  • How law firms can reverse-engineer their business development approach to aid the strategic planning process 
  • How to leverage data to identify the optimal investment of the firm's BD resources

Looking for fresh approaches to business development?

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Don't miss our past episodes of the Market Leaders Podcast.


 

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