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Market Leaders Podcast

Podcast: "Helping Lawyers Build a Successful Pipeline" featuring Stefanie Marrone of Tarter, Krinsky and Drogin LLP

By Aaron Garcia on April, 20 2018

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Aaron Garcia

Aaron Garcia is the Marketing Coordinator at Ackert Inc. Aaron comes from a varied background that has included working as a professional photographer and music producer as well as running an amateur sports team. At Ackert Inc., he is responsible for many processes including marketing campaign execution, video / blog content creation, and graphic & web design. His role also includes product troubleshooting and vendor relations, go-to-market planning and market research. Aaron started his career in eCommerce bicycle retail industry sales, which later led him down the marketing path. During his role at an industry-leading retailer he was instrumental in a large-scale rebranding initiative. He managed and executed product photography for the company as well as a wide variety of original content including video, blog and social. His efforts contributed to unprecedented growth in the company during his role. Aaron holds a BA in Economics and Administrative Studies from University of California, Riverside.

Join David Ackert as he interviews Stefanie Marrone, Director of Business Development and Marketing at Tarter, Krinsky and Drogin LLP.

 

Tune in to hear them discuss:

  • How Stefanie used her experience from big law to build a strong marketing and BD program at her mid-size firm
  • Her simple, manageable pipeline-based business development approach at Tarter, Krinsky and Drogin
  • Practical approaches for conducting a meaningful coaching session with limited bandwidth

Looking for more information on legal marketing and business development?

Free guide: help your lawyers create a customized business development plan in 15 minutes or less. Click to Download

Don't miss our past episodes of the Market Leaders Podcast.

 

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