David Ackert, M.A., is the President of Practice Pipeline and a mentor to high-achieving service professionals and their firms. He has developed and implemented business development programs for hundreds of firms across the globe, many of whom hail from the top of the Am Law list. Widely recognized as a business development pioneer in the legal field, David’s programs have won the Legal Marketing Association's “Your Honor Award” in the US and Canada. The combination of technology and coaching has become a hallmark of his programs. David has published and been quoted in many major media outlets, and often leads panels and makes seminar presentations on effective communication and business development strategies. He regularly keynotes at law firm partner retreats and trade conferences. He serves as a guest lecturer at USC’s Marshall School of Business, Carnegie Mellon University, and at the UCLA School of Law. David holds degrees from Carnegie Mellon University, Ithaca College, and University of Santa Monica, from which he earned a Master’s in Psychology. He is also a certified Business Coach.
Join David Ackert as he interviews Rich Bracken, Director of Business Development at Fredrikson & Byron, in this episode of the Market Leaders Podcast.
Tune in to hear them discuss:
- What emotional intelligence actually means, and how understanding it builds resilience in the face of uncertainty
- How learned behaviors within law firms can impact cross-selling, and lead to overlooked client needs
- How to get over long-standing anxieties and identify triggers that impact your mental health
- How remote work is changing and redefining opportunities for leadership
Don't miss our past episodes of the Market Leaders Podcast. This podcast has won the JD-Supra Reader's Choice Award for leading legal marketing content. We invite industry experts to share legal marketing and BD best practices.