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Market Leaders Podcast Strategic Planning Culture

Market Leaders Podcast: Bolstering Business Development Culture and Revenue at the Law Firm with Mandy Hicks

By David Ackert on September, 16 2020

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David Ackert

David Ackert is the president and CEO of Ackert, Inc, the company behind PipelinePlus.


Join David Ackert as he interviews Mandy Hicks, Director of Marketing and Communication at English, Lucas, Priest & Owsley, in this episode of the Market Leaders Podcast.




Tune in to hear them discuss:

  • How Mandy Hicks used PipelinePlus training and tracking software to shift mindsets and increase revenue at her firm
  • How she secured buy-in from practice group leaders
  • How to use role-modeling to inspire teamwork among lawyers
  • An effective approach to benchmarking, scoring, and advancing the firm’s strategic plan

Don't miss our past episodes of the Market Leaders Podcast. This podcast has won the JD-Supra Reader's Choice Award for leading legal marketing content. We invite industry experts to share legal marketing and BD best practices.


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