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Market Leaders Podcast

Podcast: "The Importance of Listening and Courage in Law Firm Business Development" featuring Jeff Berardi, K&L Gates

By Olivia Watson on May, 3 2017

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Olivia Watson

Olivia C. Watson is the Marketing and Business Development Manager at Ackert Inc. She has experience in diverse industry settings including environmental non-profits, financial services, fashion and SaaS. She is a versatile, creative marketer and B2B business developer with a talent for developing original content and initiatives that drive business growth.Olivia C. Watson is the Marketing and Business Development Manager at Ackert Inc. She has experience in diverse industry settings including environmental non-profits, financial services, fashion and SaaS. She leads the marketing efforts at Ackert Inc. and contributes significantly to the company’s business development. Her written work has been featured/quoted by various publications including Strategies Magazine, JD Supra, PM Magazine, and the American Bar Association.

Join David Ackert as he interviews Jeff Berardi, Chief Marketing Officer at K&L Gates, in this episode of the Market Leaders Podcast. 

 

Tune in to hear David and Jeff discuss:

  • How senior marketers can foster courage and listening skills within their team
  • How marketers can encourage business development engagement among lawyers by encouraging authenticity
  • How K&L Gates leverages bespoke technology to unify its teams and systems

Don't miss our past episodes of the Market Leaders Podcast.

Episode 4: Driving Enthusiasm for Business Development Within the Firm featuring Jim McGrew of Ogletree Deakins

Episode 3: Business Development and Firm Structure featuring Cynthia Voth of Miller, Nash, Graham & Dunn

Episode 2: Collaborative Culture featuring Kathleen Flynn of Bryan Cave

Episode 1: The Automation Opportunity featuring Leah Schloss of Sullivan & Worcester

 

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