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Practice Pipeline Blog

Explore new insights on business development from forward-thinking legal marketers.

Podcast: "Why Innovation is Overhyped at Law Firms" featuring Kathryn Whitaker of Burr & Forman

Join David Ackert as he interviews Kathryn Whitaker, Director of Client Relations at Burr & Forman on this episode of the Market Leaders Podcast.

 

Tune in to hear them discuss:

  • How the legal industry’s approach to innovation is often counter-productive to progress
  • How data-driven decisions are becoming a greater imperative at the law firm
  • Kathryn’s four-step approach to optimizing firm initiatives
  • How to manage practical innovation

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