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Ackert Blog

Podcast: "Using Gamification to Fuel BD Activity" featuring Lisa Simon of Lewis Roca Rothgerber Christie

Join David Ackert as he interviews Lisa Simon, Chief Marketing and Business Development Officer at Lewis Roca Rothgerber Christie.

 


Tune in to hear them discuss:

  • Lisa's approaches to structuring a program that encourages the growth of her lawyers' business development mindsets
  • Her gamification initiative that drives healthy peer-to-peer competition between attorneys and new business
  • Her approach to using CS3 to create "sticky" client relationships at Lewis Roca

Looking for more information on legal marketing and business development?

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