Join David Ackert as he interviews Ezra Crawford, Senior Director of Practice Group Business Development and Management at Crowell & Morning, in this episode of the Market Leaders Podcast.
Tune in to hear them discuss:
- How the LMA Professional Advocacy Working Group focuses on raising the stature and profile of marketing and business development professionals within the industry, with lawyers, and with law firm leaders.
- What marketers can do to showcase the value they bring to the table, as well as earn a strategic seat at that table.
- How two activities, practicing what you preach and getting closer to the money, will help marketers demonstrate their expertise and earn more recognition in their role.